Rockstar Games

Rockstar Games is a multinational video game developer and publisher based in New York City, owned by Take-Two Interactive following its purchase of British video game publisher BMG Interactive.^[2] The brand is mostly known for Grand Theft Auto, Max Payne, L.A. Noire, The Warriors, Bully, Manhunt, Midnight Club, State of Emergency, and Red Dead, series and the use of open world, free roaming settings in their games. It comprises studios that have been acquired and renamed as well as others that have been created internally. While many of the studios Take-Two Interactive has acquired have been merged into the Rockstar brand, several other recent ones have retained their previous identities and have become part of the company's 2K Games division. The Rockstar Games label was founded in New York City in 1998 by the English video game producers Sam Houser, Dan Houser, Terry Donovan, Jamie King and Gary Foreman.
The headquarters of Rockstar Games (commonly referred to as Rockstar NYC) is located on Broadway in the SoHo neighborhood of New York City, part of the Take-Two Interactive offices. It is home to the marketing, public relations and product development departments

Company goal

In October 2011, Rockstar creative vice president Dan Houser told Famitsu that Rockstar is intentionally avoiding developing in the first-person shooter genre. "We're deliberately avoiding that right now", he said, according to a 1UP.com translation. "It's in our DNA to avoid doing what other companies are doing. I suppose you could say that Max Payne 3 is something close to an FPS, but there are really unique aspects to the setting and gameplay there, too, not just in the story. You have to have originality in your games; you have to have some kind of interesting message. You could say that the goalpoint of Rockstar is to have the players really feel what we're trying to do". Houser went on to say that Rockstar has "made new genres by ourselves with games like the GTA series. We didn't rely on testimonials in a business textbook to do what we've done. I think we succeeded precisely because we didn't concentrate on profit... If we make the sort of games we want to play, then we believe people are going to buy them."